Property market 2026: a balance between stabilisation and opportunities
After several years marked by wide variations, the property market in 2026 is entering a more balanced phase. Between stabilising prices, a gradual recovery in transactions and continued strong demand on the coast, there are still plenty of opportunities, particularly in the Var and on the Côte d'Azur.
A stabilisation in prices after a period of fluctuation
In France, property prices are showing signs of a moderate recovery after a slowdown in 2023 and 2024. Older homes are recording a slight increase, confirming a trend towards stabilisation in the market.
In the Var, the situation is even more dynamic. In 2026, prices will rise by an average of between +2.9% and +5.8% year-on-year, particularly in the most sought-after areas along the coast.
This trend reflects:
a gradual return of buyers
an adaptation by sellers
a healthier, more balanced market
The Var coastline still in strong demand
The Var remains one of the most attractive areas in France. Despite a slight slowdown from time to time, demand for property here remains very high, particularly in coastal areas.
The average price is around €4,300/sq m for older properties, with much higher levels on the coast and for prestige properties.
This attractiveness is due to:
an exceptional living environment
a strong demand for second homes
an international clientele
the scarcity of available land
Result: sea-view villas and top-of-the-range properties remain highly sought-after.
A more buyer-friendly market in 2026
The year 2026 marks an interesting turning point: the market becomes more balanced, offering more opportunities to buyers.
Among the major developments:
interest rates stabilising
progressive resumption of transactions
better negotiating capacity
The market is now seen as more accessible and conducive to investment.
Limited supply supporting prices
One of the key factors in the current property market remains the shortage of available properties, particularly in the new-build sector.
In the Var:
building has slowed sharply
demand far exceeds supply
This situation is creating lasting pressure on prices and reinforcing the value of existing properties.
Why invest in property in 2026?
Despite a changing environment, investing in property remains a relevant strategy in 2026, particularly in highly attractive areas.
Investors benefit from:
long-term asset enhancement
sustained rental demand, especially seasonal
a secure market in the prestige segment
In the Var, some sectors are even showing significant increases over several years, with growth of up to +25% over 5 years.
Key trends to remember in 2026
The property market is evolving with new expectations and new behaviours:
1. Search for quality of life
Buyers prefer sunny regions, close to the sea and offering a natural setting.
2. Explosion of second homes
The Var coast attracts French and international customers looking for prestigious villas.
3. Upmarket properties
Properties with outdoor areas, swimming pools or sea views are becoming the norm in the high-end segment.
4. Real estate as a safe haven
In an uncertain economic climate, stone remains a secure investment.
Terres de Villas: your expert on the property market in the Var
Faced with a changing market, having the right support is essential for a successful property project.
Terres de Villas offers you an exclusive selection of properties in the most sought-after areas of the Var: prestigious villas, houses with sea views, character properties and investment opportunities.
Want to buy, sell or invest in the Var? Contact Terres de Villas to benefit from bespoke support and access to exceptional properties.